13.12.2011
Top ratings for "Mein München"
A reader survey of "Mein München “ subscribers has clearly revealed: "Mein München" is a first class magazine with modern design, high quality photos and exciting stories from and about Munich. Following readers’ comments and ratings, the stunning mix of interviews, articles and practical tips makes the magazine a joyful reading experience and a reliable news source both at the same time.
In an initial survey of about 200 readers, 80 percent rated the magazine “good” to “very good” in general terms. Both design and content were rated “very good” by more than two-thirds of the readers. 84 percent stated that they spent more than 10 minutes on the reading of the magazine whereas 44 percent took even more than 15 minutes to read it. The main aspects of interest are the sections about particular locations in Munich, leisure tips and stories about selected citizen locals. 52 percent of the readers keep the magazine or pass it to others. This shows that "Mein München"is a valuable product which is read by more than one person per piece.
Apart from the print version, there is an online edition available at www.my-muenchen.de. It not only offers daily news but also additional fascinating details, which are enriched with photo galleries, videos and background information. Yet another highlight are the regularly updated leisure tips. With its own app, the best sites for online and offline worlds are combined. And so the magazine "Mein München" becomes an universal medium.
